Digitas Pixelpark
Heidi-Kabel-Platz 220099HamburgDeutschland
+49 40 34101 0

Donnerstag, 09.07.2020

Lars Winterstein takes the lead of Digitas Pixelpark´s Berlin location

German version

As of now, Lars Winterstein takes over the management of the Berlin location of Digitas Pixelpark as Managing Director and becomes part of the management board.

The Frankfurt-born and trained lawyer brings with him extensive experience both on the part of agencies, including Wunderman and DDB Worldwide, as well as on the client´s side, as Head of Marketing Communication at STADA. Before his changeover to Digitas Pixelpark, Winterstein most recently was Managing Director of ‘Dialogschmiede’ in the area of ​​digital transformation and automation in marketing, sales, service and CRM.

"With Lars Winterstein, we were able to gain a versatile leader," said Dr Ralf Niemann, Chief Executive Officer at Digitas Pixelpark. “In particular, his know-how in digital marketing transformation and his many years of consulting expertise, which has been proven to bring about concrete business growth, will be successfully reflected in the impact for our customers. Moreover, it´s a match on a personal level too - the best prerequisites for further developing the Berlin location and Digitas Pixelpark.”

"I have followed the development at Digitas Pixelpark particularly carefully in the past few months and I am looking forward to actively helping to shape the future path of the 'Agency for the Digital World' from my adopted home of Berlin", said Lars Winterstein on the occasion of his launch. "With a team that is not only very motivated but digitally 'breathes' from scratch, we will prove that we are deservedly so 'Germany’s most impactful customer experience agency'."

Lars Winterstein takes over the role of Managing Director from Jens-Christian Jensen, which he has held since November 2015. Jens-Christian Jensen was appointed Chief Strategy Officer in January 2020 and will concentrate fully on this task in the future.



Viviane Kruggel, PR Manager
T +49 30 5058 1570, M +172 380 35 32, viviane.kruggel@digitaspixelpark.com

About Digitas Pixelpark

Digitas Pixelpark is the agency for customer experience marketing within the German Publicis and the international Digitas network.

More than 500 experts in data, strategy, creative, media and technology in Berlin, Cologne, Dusseldorf, Frankfurt and Hamburg coach clients on their digital marketing transformation.

With platforms and activation measures for e-commerce, CRM and marketing automation, Digitas Pixelpark is committed to effectively connect customers and brands by creating unique customer experiences – always striving to achieve the most impactful outcome. #itsallaboutimpact


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